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£1 billion spent more than last year during Christmas period

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Kantar Worldpanel says that £1,054 was the average spend by households over the 12-week Christmas period to the 31 December.

The figures show supermarket sales increased in value by 3.8%. £1 billion pounds more than 2016 was spent during this period with a staggering £747 million being spent on the 22 December alone.

In terms of being the UK’s fastest-growing retailers, there is nothing to separate Aldi and Lidl, both growing sales by 16.8% year-on-year. Tesco was the fastest-growing of the big four supermarkets with an increase in sales of 3.1%.

Asda and Morrisons grew 2.2% and 2.1% in sales, respectively.

Online supermarket sales enjoyed their best Christmas yet (up 4.9% year-on-year).

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